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Exploring the basics of Digital Asset Management

If you are not fond of systems and technology, it is easy to understand that you didn’t get how Digital Asset Management works right away. Don’t you worry because you are not alone. The good thing is, if you look into the internet, you may land in pages with informative contents about Digital Asset Management. Read further to find some enlightenment about Digital Asset Management.

What is Digital Asset Management?

Digital Asset Management, a.k.a. DAM, is digital system to manage, organize, store, and retrieve digital data such as photos and videos. It is not similar to cloud-based storing software like Dropbox or Google drive. Maybe, in minor details but it has much more to offer. Let’s make simpler for you to understand. When you really think about it, Google drive or dropbox is like a cabinet where you store your files while DAM, is not just the entire office but the whole organization. And so, DAM would have lots of functions and therefore a better option.

Common Perks of DAM

Easy Handling of Bigger Files in Different Formats

Files could be saved in small to large sizes with varying formats. Several online backup tools may be fine with small sized files. Nonetheless, if files are too huge enough for these online software, then it beneficial to invest in DAM software.

There is Quick Way of Posting and Sharing Digital Assets

To market the business, contents must be posted and shared to all target audience over the internet. In other solutions, downloading your digital assets is a requirement before you can share it, while in DAM, it is not.

Optimum Digital Asset Security

Your digital assets are valuable for your endeavors and no one should be able to use it unless you allow. With the DAM system, you can secure these precious files by choosing who can gain access to it.

Smarter Way to Search Files

Finding files is not an issue in DAM systems since keyword tagging is available. So for instance you search for black shoes, all files tag with it can be found easily. In addition to that, you may also organize your files according to date and location. And before I forget, most businesses will have tons of digital assets which increases its possibility of being misplaced or lost. With DAM software like Digizuite, there’s nothing to worry about losing it because of the third party integration.

Digital Asset Management systems can be very confusing at times. But if you remain uninformed about it, then there’s no way you can enjoy its perks. If you want to obtain knowledge on how it really works, it would be worthwhile to execute an in-depth research.

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